Cupid Stories

[Recap] Pop Up: “The K-Beauty Playroom”

This past weekend we hosted our very first pop up shop, “The K-Beauty Playroom,” in collaboration with one of the brands we carry, Purpletale.

It was held in the Gramercy neighborhood in New York City and even though it was only a 2 day event with very limited space, it was super cozy and lots of fun!


On Friday, we opened the shop at 11 am and unfortunately—it was raining! However, slowly but surely, lovely ladies started to come in and we had so much fun talking about skincare and what K-beauty meant to all of us! After many conversations, we found out that a lot of K-beauty enthusiasts got into K-beauty through watching K-dramas and listening to K-pop. It was awesome talking about the Korean culture and why we love it so much.


On Saturday, before we opened the shop to the public, we hosted Bloggers’ Hour from 10 am – 11 am and had the opportunity to meet and chat with 10+ BEAUTIFUL K-beauty bloggers! Over some coffee and donuts, we discussed K-beauty (of course) and our co-founder Kate explained the complicated curation process behind Cupidrop. Also, Young-Ji, founder of Purpletale, discussed how her brand came altogether. It was awesome talking about the behind-the-scenes of brands and we were SUPER grateful that we were able to share our side of the story with the bloggers. Thank you to all those who came out!


We also had an exciting raffle where two lucky winners (one from Friday and one from Saturday) were able to win $100 worth of K-beauty products. Congratulations to ARIEL and CHELSEA for winning the raffle!

The prizes were:

  • Purpletale’s 5 Steps to Lovely Skin
  • Purpletale’s Plot Twist Restorative Cream
  • A.True’s Sweet Song Black Tea One-Step Cleansing Water
  • A.True’s Real Black Tea True Active Mask
  • Cosrx’s Acne Pimple Master Patch
  • Each of 3CE’s Four Masks

By the way, if you were not lucky this time, no worries! We will be having more giveaways in the future so watch out for those announcements. We announce a lot of stuff on Instagram so make sure to follow us @cupidrop.official.


Thank you again to everyone who dropped by at our very first pop up shop, “The K-Beauty Playroom”—we love you so much and cannot wait to show you more in the future.

If you have any questions, comments and/or general feedback regarding the pop up shop, please feel free to email

With lots of love,

Jenny from Cupidrop


Leave a Reply

Your email address will not be published. Required fields are marked *